One of my favorite Bollywood stars had to go and do something stupid like this.
The issue of lighter being better, is a big problem in communities of color. Shahrukh Khan, of Dil Se fame (by the way, one of the best soundtracks ever!), is pushing some skin lightening cream. The basic premise: if you’re darker—you don’t get the girl, buy the creme—get lighter, and get the girl. Wow, the evolution of colonization.